Branding Marketing (Software)

Job Description

We are seeking a talented brand marketing. Your main responsibility will be to focus on the US market, you will develop and execute creative marketing strategies to establish our company as a trusted partner for businesses seeking top-notch software solutions. 


Job description 

  • Develop a comprehensive brand strategy that aligns with the company’s overall goals and objectives. 
  • Plan, execute, and optimize integrated marketing campaigns to increase brand awareness and drive lead generation. 
  • Collaborate with sales and business development teams to ensure marketing efforts support lead generation and sales goals. 
  • Executing brand strategies to establish and strengthen our software outsourcing company’s presence in the US market. 
  • Monitor campaign performance, analyze, and make data-driven adjustments to improve results. 
  • Create and curate high-quality content. Ensure that it is aligned with the US market. 
  • Oversee the company’s digital presence, including the website, social media channels, and other online platforms. 
  • Develop and Implement SEO strategies to improve the company’s visibility in online searches within the US market. 
  • Identify speaking opportunities, industry events, and webinars where company representatives can showcase their expertise. 
  • Identifying and developing new business opportunities 
Job Requirements
  • Bachelor’s degree in marketing, business, or a related field.
  • At least experience 2 years of experience in brand marketing or a related marketing role in software company
  • Working experience in software company or being passionate about the IT industry
  • Ability to create compelling marketing content.
  • Experience as an SEO with a focus on B2B and international markets is a big plus
  • Ability to grasp trends and catch trends well.
  • Excellent communication and interpersonal skills.
  • Fluent English both oral and written is a plus.
How to apply

Send your CV via [email protected]

Level: Middle

Expire Date: 30/06/2024

Our Benefits:

  • 13th month salary base on exactly time available monthly working at INNOTECH
  • Budget for team building each quarter/ kick off project
  • Birthday party each month with party/ cake and gifts, provide one paid leave
  • Wedding/New Born ~ 2,000,000/ time
  • Vaccine for baby from 0-36 months: 3,000,000/ 1 year
  • Premium healthcare package for all employee
  • Provide Laptop Extra high definition screens for working
  • Performance bonus plan.
  • Employee referral bonus: 2,000,000 – 7,000,000 (depend on level / roles)
  • Working Time: 9:00 AM – 6:00 PM from Monday – Friday
  • Working location: Ho Chi Minh City

People & Passion:

  • Annual Company trips / Football club / Trekking Club/ Year End Party
  • Support for learning and certificate examination.
  • Values driven, international working environment and agile culture.

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