As more and more people turn to online shopping, the demand for eCommerce businesses has never been higher. In fact, the global dropshipping market was valued at $351.8 billion in 2024 and is expected to grow at a CAGR of 23.6% from 2023 to 2032. This makes it an excellent time to choose the best dropshipping niches that stand out.
Opting for a product group with excessive competition may result in low sales or a failure to take off. In contrast, well-selected dropshipping niches can lead to soaring sales and high profits. That’s why we have compiled a list of the 10+ best niches for dropshipping you should consider for your business.
From eco-friendly products to high-end luxury items, these dropshipping niches are selected based on their proven track record of success, high market demand, and consumer trends.
Sounds great? Let’s discover!
How to find the most profitable dropshipping niches
One crucial aspect of dropshipping success is ensuring there is demand for the products you’re selling. Without demand, even the best business idea won’t make any money.
As the saying goes, it’s better to fulfill existing demand than to attempt to create it.
Luckily, online tools can help you measure demand for a product or market. These magic assistants make it easier to identify the best niches for dropshipping.
Here are four easy-to-use resources to help boost your dropshipping business’s chances of success.
1. Social media
Social media platforms like Instagram, Facebook, Twitter, and TikTok are great resources for discovering what’s hot just with your phone.
You can:
- Browse the “Discover” sections and relevant hashtags to see what products people rave about.
- Even filter by location and topic for more specific results.
- Come across competitors who cater to the same customer segments. Check out their offerings, learn from their successes and mistakes, and figure out ways to offer products with more value to your target audience.
Social media platforms are great resources for discovering the best dropshipping niches.
2. Google keyword planner
Measuring demand for a product online is crucial for any business, and one of the best ways to do it is by using a search engine like Google.
The Keyword Planner tool shows how many people search for a specific word or phrase every month. This can help you shape your business strategy and grow your online store.
One of the best ways to find the best products to dropship is by using a search engine like Google.
To get the most out of Keyword Planner, keep in mind the following three metrics:
- Match type: When checking search volumes, you can choose broad, phrase, or exact match types. The exact match option is best for getting the most precise information about the applicable search volume for the keyword.
- Search location: This metric will allow you to check the difference between local and global search volumes. If you target customers in a specific region or country, you should focus on the local search volumes and disregard the international results.
- Long-tail variations: Instead of focusing on high-level one- or two-word terms with a large search volume, focus on longer and more specific search queries. These lower-volume search terms, or “long tail” searches, can make up most of your search engine traffic.
3. Google Trends
Looking for the dropshipping winning product to sell can take time and effort. But, with the help of Google Trends, you can quickly spot emerging trends and evaluate the potential of a dropshipping niche. The best part is it’s a free tool available for everyone!
Google Trends is a free tool that is available for everyone to find the best niches for dropshipping.
Google Trends lets you search for specific words and phrases and see how their popularity changes. Moreover, you can also filter the results by time and location to get a more targeted view of what people are excited about. This way, you can pinpoint a gap in the market that your dropshipping business can fill.
Here are some of the features that make Google Trends stand out from other tools:
- Top and rising terms: You can see the most popular related searches and which queries are growing in popularity the fastest. This information can help you plan your marketing and SEO efforts better for your dropshipping businesses.
Google Trends lets you search for specific dropshipping niches and see how their popularity changes.
- Search interest over time: Understanding the growth of a niche over time is essential when starting a business. With Google Trends, you can see if a particular search query is becoming more or less popular over time, which assists you in determining the potential of a specific dropshipping niche.
Understanding the growth of a dropshipping niche over time is essential.
- Compare different dropshipping niches: Next, you can compare various dropshipping niches by using Google Trends, from which you can draw valuable insights concerning consumers’ market demand or interest. Surely enough, you can tell those rising against falling by looking at search volume data over time.
For example, compare “personal care” and “health care” to see which dropshipping niche trends show persistence in their uptrend.
Compare “personal care” and “health care” to find dropshipping niche trends
- Geographic concentration: These features will show where people search for a term geographically. This is useful in identifying where your customer base is most concentrated for a specific dropshipping niche.
Geographic concentration will show where people search for dropshipping niches
- Seasonality: Knowing the seasonality of a market is crucial to your success. Google Trends can help you identify if the demand for a product changes dramatically at different times of the year. This is important because you might make a good decision if you measure search volumes during the right time of year.
For example, If you’re selling holiday decorations, you should know that their demand peaks during the winter holiday season. Besides, if you measure demand during the off-season and expect it to be constant throughout the year, you might overestimate the demand size and end up with excess inventory.
To avoid costly mistakes and optimize your marketing efforts for any of the best dropshipping niches you’re considering, it’s essential to understand its search volume intricacies.
4. eCommerce marketplaces
Last but not least, you can find the best niches for dropshipping by researching popular products and trends on online marketplaces such as Amazon, Etsy, eBay, Walmart, AliExpress, Taobao, Facebook Marketplace, Google Shopping., etc.
Online marketplaces serve as valuable research hubs for identifying promising dropshipping niches. Research done on these online pages provides insights into the trends and preferences related to products.
Online marketplaces serve as valuable research hubs for identifying promising dropshipping niches.
This can reveal potential niches by looking across different product categories and subcategories and keeping an eye on bestseller lists and trends.
Here are must-do actions to find your best dropshipping niches on online marketplaces:
- Use search filters and sorting options to narrow down what you are looking for. In these categories, there might be a price range, customer ratings, and even shipping.
- Look for that balance between too much popularity and competition that is at a manageable level. Determine the level of competition and pricing strategies of niches that interest you.
- Search within your chosen niches for specialty sections or unique product categories — they can often uncover untapped opportunities.
Great job! You now know how to conduct simple market research and validate potentially profitable areas for your online store. To help you start selling immediately, we’ve compiled a list of popular categories that are excellent choices for new dropshipping businesses. Let’s take a look.
10+ best dropshipping niches of 2024 and beyond
All of the product groups mentioned in this article, except for the worst ones listed at the end, have high-profit potential. Therefore, finding the category that best fits your business and your ideal customer is essential.
Check out these 10 + best niches for dropshipping, and steer clear of the five risky categories we’ve mentioned later in the article.
1. Baby products
As a parent, you want to provide your child with the best products. And this happens to your customers, too. You will likely gain repeat business and word-of-mouth referrals if you meet and satisfy their needs.
Baby products and toys are in high demand year-round, with a noticeable spike during the winter holiday season. According to data predictions, this product category is expected to reach USD 19,496.63 million by 2031.
Baby products and toys are in high demand year-round.
So, if you want to offer popular baby products, consider offering customized options, such as personalized baby blankets, bibs, bottle sterilizers, and custom baby onesies. Baby clothes and accessories are among the most profitable dropshipping niches on the market, and parents love dressing their children in unique outfits.
2. Beauty products
Did you know the global beauty industry is predicted to hit $670.8 billion by 2024, growing at 9% annually? Yes, that’s true!
Although beauty and skincare trends come and go quickly, this fast pace presents an excellent opportunity for your dropshipping business to tap into an exciting target consumer segment.
To keep up with trends, you can use tools like Google Trends and keep in mind the increasing demand for eco-friendly products.
Beauty and skincare dropshipping trends can come and go quickly.
Some of the most popular dropshipping products in the beauty industry include hot air brushes, razors, makeup remover wipes, makeup blending sponges, and magnetic false eyelashes.
Additionally, consider leveraging affiliate marketing, mainly working with influencers. A strategic partnership with the right influencer can drive engagement, brand recognition, and sales.
3. Clothing
Apparel is a highly competitive industry and one of the most universal dropshipping niches. But don’t be discouraged, though, as there is much more to clothing than just fashion and basic apparel.
You can consider exploring other categories like industrial workwear, sports apparel, medical scrubs, or sustainable clothing made from recycled materials. You can stand out in a crowded market by narrowing your focus and targeting a specific niche.
Apparel is a highly competitive industry and one of the most universal dropshipping niches.
Moreover, if you decide to enter the fashion eCommerce industry, be aware that it is expected to reach $1,164.7 billion by the end of 2025. Although competition may be challenging, a well-planned business strategy and a carefully chosen dropshipping niche can lead to profitable success.
5. Eco-friendly products
If you’re looking for a promising dropshipping niche, consider sustainable products. According to a global survey, more than half of shoppers consider themselves eco-friendly and seek environmentally conscious options.
If you’re looking for a promising dropshipping niche, consider sustainable products.
Consumers value sustainable packaging, traceable product origin, and eco-friendly, biodegradable materials when purchasing. As a result, businesses prioritizing these factors can earn the support of shoppers who want to help the planet and their communities.
Sustainable products are gaining popularity in several categories, including clothing, shoes, beauty products, bags, and accessories. With efficient dropshipping processes, these organic products are more accessible.
5. Fitness and sports products
As a result of the pandemic, many of us have become more conscious of our health and daily routines, leading to an increase in the number of people adopting an active lifestyle.
A report on consumer fitness equipment indicates that four out of five Americans now own at least one piece of home exercise equipment.
Sports have a loyal following and are willing to spend money on quality dropshipping products.
If you want to start a dropshipping business in the fitness niche, here are some popular products you can sell, such as custom yoga mats, sportswear, resistance bands, gym bags,…
Remember to consider traditional sporting goods such as basketballs, hockey sticks, or golf clubs. These sports have a loyal following and are willing to spend money on quality products representing their favorite sport.
6. Gaming accessories
The gaming industry is thriving, with 3.32 billion gamers worldwide in 2024. This makes it a highly lucrative dropshipping niche.
Gaming is no longer just a pastime. For many, it’s a career. Some argue that it should be recognized as a sport. Esports, or online gaming competitions, draw in millions of peak viewers for live events. Players who strive to set new records need the best accessories to improve their gaming experience.
Gaming accessories are a highly lucrative dropshipping niche.
Here are some popular gaming gadgets and accessories to consider for your dropshipping business:
- High-definition headsets
- Mice and mouse pads
- Custom keyboards
- VR headset straps
- Microphones and streaming packs
All of these products can be sold online through your new dropshipping venture.
7. Health and personal care
The health and personal care dropshipping niches are vast and encompass a variety of subcategories, each with its own set of products.
If you’re considering entering this industry, several popular categories are worth exploring, such as baby planning and child care, hair care, dental care, nutrition, and medical supplies.
Baby planning and child care, hair care, dental care, nutrition, and medical supplies are worth exploring.
However, this is just the beginning, and the global consumer healthcare market is projected to grow significantly in the coming years, with an estimated value of $6.65 million by 2028.
To determine which dropshipping products are in high demand, consider browsing popular marketplaces like Amazon and Etsy to identify the most popular items in each subcategory.
Doing so lets you gain valuable insights into consumer preferences and make informed decisions about what dropshipping products to sell in your business.
8. Home Decor
The projected value of the US home decor market in 2030 is $180.39 billion, making it one of the most lucrative dropshipping niches to explore.
The projected value of the US home decor market in 2030 is $180.39 billion.
You can focus on specific products and sub-niches by selecting an interior design style, such as minimalist, Art Deco, or industrial.
Here are some of the popular home decor products to consider for your dropshipping business:
- 3D wall art
- Curtains
- Ceramic decorations
- Candles
- Bedding
Stay on top of trends by following popular lifestyle and interior design pages and influencers on social media platforms like Pinterest and Instagram.
9. Jewelry
The jewelry market is an evergreen product category, with a market size of around $310.90 billion. It offers various materials, styles, and types, making it one of the most attractive niches for dropship.
Some benefits of selling jewelry online include small and lightweight packaging, high customizability, and fewer returns than clothing.
Some benefits of selling jewelry online include small and lightweight packaging.
Furthermore, jewelry is mostly a sentimental buy, whether for oneself or a loved one, and sales tend to spike around holidays such as Christmas and Valentine’s Day. To make the most of these special occasions, your team should create a marketing strategy that includes promotions and special offers.
Popular Jewelry Items You Can Sell
- Custom engraved necklaces
- Earring sets
- Hoop earrings
- Jewelry box holders and organizers
Besides, to succeed in this competitive niche, understand your customers and invest time in visually appealing product presentations. Most importantly, always stay on top of the latest trends by following popular jewelry influencers on social media platforms like Instagram and TikTok.
10. Kitchen tools
Kitchen tools are one of the most profitable dropshipping niches we can’t skip. In fact, we cook every single day.
Cooking is a passion for many people, and it can be even more enjoyable with the right kitchen tools. Your dropshipping business can help home chefs worldwide create delicious meals by offering high-quality kitchen products.
Kitchen tools are one of the best dropshipping niches we can’t skip.
Here are some popular kitchen products you can sell:
- Electronic kitchen scales
- Can openers
- Placemats
- Dishcloths
- Kitchen towels
These products and many others are frequently best-sellers in the “Kitchen Utensils & Gadgets” category on Amazon. Merchants can explore the best dropshiping niches, such as baking, confectionery, barbecuing, and general home cooking.
During the pandemic, many people took up baking, with banana bread becoming a prevalent trend. Use search analytics tools to stay on top of what’s trending in the kitchenware industry.
11. Pet supplies
Pet owners love to indulge their furry friends, and your dropshipping business can capitalize on this trend by offering a range of high-quality pet products.
Focusing on a specific dropshipping niche within the pet supplies category is essential.
Popular pet products to consider:
- Custom pet portraits
- Collars
- Food bowls
- Pet clothing
The global pet industry is valued at over $147 billion, with strong growth projected in the coming years. As a result, if your business wants to stand out in this competitive market, focusing on a specific dropshipping niche within the pet supplies category is essential.
Consider targeting breed-specific communities, for example, to provide specialized products that cater to their unique needs and interests.
Besides, you also need to keep an eye on emerging trends in the industry and leverage online tools to find the most promising dropshipping product ideas for your business.
12. Phone Accessories
With the constant evolution of technology, phone manufacturers keep introducing new models and accessories every year, making phone accessories a profitable dropshipping niche. From screen protectors to charging cables and phone cases, there are many accessories to choose from.
Commerce stores must provide high-quality, durable accessories.
To succeed in this market, your eCommerce store must provide high-quality, durable accessories with accurate product descriptions to avoid potential returns and negative reviews.
Here are some famous product examples:
- Phone cases
- Charging cables
- Power banks
- Ring lights and tripods
- Screen protectors.
So there you have it: 10+ of the best niches for dropshipping that every online merchant should consider. However, knowing about specific products should be avoided is essential.
Want to learn more about the potential risks of these best dropshipping niches? Please check out the following section!
What dropshipping niches should you avoid?
Many dropshipping niches are riskier than others. Therefore, ensuring your process runs smoothly without too many problems like returns, shipping issues, or quality control is essential.
Don’t worry — merchants can still sell clothing but try to focus on a specific customer segment. By filtering your product by age, gender, location, and other interests, you can target the right audience.
Just be aware that some product categories can be more challenging, especially starting. We recommend avoiding these three categories until you’re more experienced.
1. Basic Clothing and Apparel
The clothing industry is highly competitive, with established players like fast fashion brands dominating the market and rapidly adapting to changing trends. As a result, starting a dropshipping business in essential clothing and apparel can be challenging.
Many dropshipping niches are riskier than others.
To start a clothing dropshipping business, you’ll need an intelligent strategy. First, figure out your target audience and what makes your brand unique.
As we mentioned earlier, some promising subcategories are in the Clothing section.
Customers love supporting brands that share their values. Think about what your ideal customer cares about and create a brand that aligns with those values. This way, you’ll build a loyal following that supports your business for the long haul.
2. Fragile products
Shipping delicate items like glass decor, watches, wine glasses, and electronic components can be challenging for dropshipping businesses. They’re often pricey and highly fragile, mainly when transported from overseas. Moreover, longer shipping times can increase the risk of damage during transport.
Shipping delicate items can be challenging for dropshipping businesses.
Alternatively, you can choose a premium courier service, which will come with higher shipping fees. To minimize the risks and expenses, consider offering sturdier, less expensive locally manufactured products.
Additionally, look for innovative, eco-friendly packaging options that appeal to customers and provide extra protection to even the most fragile items.
3. Furniture and Large Items
Furniture is a good idea for a dropshipping business because large items can mean more profit. We also mentioned that the home decor and office improvement categories are flexible. So what’s the catch?
The problem is size. More oversized items often mean higher shipping costs for your customer, primarily if your manufacturer is located overseas.
More oversized items often mean higher shipping costs for your customer.
That said, you must consider import taxes, packaging expenses, and the possibility of returns or refunds if the product gets damaged during shipping.
Besides, you still need to offer a reasonable price to your customer. These extra costs can reduce your profit margin if you need to lower the price to stay competitive.
The bottom line…
In conclusion, dropshipping has become a popular and lucrative business model for entrepreneurs who want to start an online store without the hassle of managing inventory. As we move into 2025, several of the best dropshipping niches have proven successful, including health and wellness, home decor, and pet supplies.
When considering which dropshipping niches to pursue, it’s essential to do thorough market research to ensure there is a demand for the products you plan to sell. Ultimately, the key to success in dropshipping is to stay on top of trends and continually adapt your strategy to meet the changing needs of your target audience.
If you have any further questions about good niches to dropshipping or if there is anything else we can assist you with, please don’t hesitate to contact us. Thank you for reading!
